FT/IFA: BA chairman calls for more technology and some ‘freestyle’ thinking

Sir Martin Broughton

By Paul Nicholson
May 31 – Sir Martin Broughton, chairman of British Airways and investment company Sports Investment Partners, reckons that leaving all the match decisions to the chance of human error is not satisfactory, or necessary. Especially so when the prize for the winning team could be £120 million – as was the case last weekend in England’s premier League play-off.

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