November 7 – The Ukrainian Premier League (UPL) has signed a data partnership deal with Sportradar taking them to the end of the 2017/18 season.
The agreement covers the data collection across all Premier League, U19 and U21 Championships, Ukrainian Cup and Super Cup matches. Sportradar has the non-exclusive right to collect, archive and use the data for all betting and media purposes.
Sportradar is perhaps better known for its Fraud Detection System (FDS) which tracks betting patterns in live matches, identifying suspicious market movements that could be linked to match-fixing. The UPL is not monitored under the data contract, but is covered under an existing UEFA integrity contract.
The data will provide increased content solutions for the UPL’s digital platforms.
“Our new partnership with Sportradar gives us the opportunity to provide our fans with even more insights and live information… By unlocking the potential of all the data in our matches, we can provide more entertainment and more engagement to all our fans”, said Vitaliy Danilov, President of the Ukrainian Premier League.
Carsten Koerl, CEO of Sportradar said: “We hope that with our experience and expertise in data collection and distribution, we can propel Ukrainian soccer even further up the ladder and help to develop the attractiveness of the league to the betting and the media markets worldwide.”
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