August 10 – Online bookmaker FUN88 has returned as a Tottenham Hotspur sponsor in a two-year deal after having taken a two-year break from the club.
The gaming company which is primarily based in Asia, will be the club’s Official Betting Partner in Asian and Latin American territories.
Founded in 2008, FUN88 offers sports betting, live casinos, slots and keno games, all of which are available in multiple languages. The company already has an affiliation with Premier League Burnley and has Robbie Fowler as one of its brand ambassadors.
The Spurs deal will see the betting firm have access to the club’s social, digital and promotional assets, including in-stadium branding. No value has been put on the deal.
Spurs claim a more than 200 million supporters across Asia and Latin America and has rapidly expanded its digital channels into local languages. These include Chinese, Indonesian, Korean, Thai, Malay and Spanish alongside its global offering in English.
FUN88’s Nathan Walker said: “It’s a pleasure to reconvene our partnership with Tottenham Hotspur for the next two years.
“Our previous sponsorship of the Club boosted FUN88’s brand reputation and status in the industry, so we’re thrilled to once again be working with the Club. We are looking forward to engaging with Tottenham Hotspur’s huge fanbase, with emphasis on Asia and Latin America.”
Fran Jones, Head of Partnerships, Tottenham Hotspur, echoes these comments, saying: “The continued growth of our international fanbase makes Tottenham Hotspur an attractive partner for any brand aiming to engage passionate sports fans around the world.”
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