July 25 – Manchester City has renewed its partnership with cyber protection specialist Acronis.
As part of the deal Ingram Micro has become the club’s official #TeamUp partner. Acronis uses its Man City partnership to help other service providers promote their businesses via sports marketing.
Greg Swimer, Chief Information and Technology Officer at City Football Group, said: “Manchester City has an everincreasing amount of data that helps drive our critical operations, both on the pitch and off it. This data needs protecting,and we have been delighted to work with Acronis to help us to do so since 2018.”
Man City uses Acronis Cyber Protect, a Machine Intelligence (MI) enhanced solution that integrates data protection withcybersecurity, reduces the impact of cyberattacks, and helps avoid downtime.
Ingram Micro is the UK’s largest cloud growth enabler of technology solutions, supporting Acronis across a variety of sports partnerships. Ingram Micro will receive a range of rights to develop marketing campaigns promoting Acronis’ cyber protection services.
“In this renewal, Acronis will help Manchester City significantly optimize its data management with support and protection from ransomware contributing to efficient business operations. In the fast-paced world of sports today, we arethrilled to welcome Ingram Micro to the partnership this year, and know each party will bring intensity to the partnershipon and off the field,” said Ronan McCurtin, VP of Europe, Acronis.
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