June 14 – The Albanian football federation (FSHF) has signed two new sponsorship deals on the eve of Euro 2024.
US financial services company Western Union, an Heatrex, will accompany the Albanian national team on their journey at the finals in Germany and beyond.
The contract between the FSHF and Western Union is for three years. No value was given for either deal.
Western Union is back as a sponsor of the national team of Albania after a long hiatus, having been partners a few years ago.
“The Albanian Football Federation has reached an agreement with the Western Union Company to sponsor the Albanian National Team. In fact, it is about a return, since even before this company has supported the National Team in its successful journey,” said the FSHF.
“With the slogan ‘Always by your side’, this new partnership will be for 3 years and comes as a support for the Reds and Blacks on the eve of Euro 2024 and promotion of the values of Albanian football.
Heatrex will partner the Albanians for a second time in a major continental tournament. Heatrex specialises in heat pumps and the photovoltaic industry in the Balkans and beyond.
Contact the writer of this story, Aleksander Krassimirov, at moc.l1725754413labto1725754413ofdlr1725754413owedi1725754413sni@o1725754413fni1725754413