Digital marketing agency Constant Contact debuts on Chelsea’s Women’s training kit for Arsenal derby

January 24 – Chelsea Women have announced a new multi-year partnership with Constant Contact, a US-based digital marketing company specialising in helping small businesses and non-profits. 

Launching on January 26 during Chelsea Women’s Barclays Women’s Super League clash with Arsenal at Stamford Bridge, Constant Contact becomes the team’s Official Partner and the first women’s-only Official Training Kit Sleeve Partner.

The partnership was established to enhance Constant Contact’s visibility in the UK market while showcasing Chelsea Women’s role in amplifying brands. The deal reflects Chelsea Women’s growing commercial portfolio as the raised profile of women’s football proves an attractive platform for businesses looking for a global footprint.

The collaboration will kick off in style at Stamford Bridge, where Constant Contact will be the Presenting Partner for the match. Activation will include Constant Contact-branded training kits, flags in the stands, and a noticeable presence in the player arrival zones and tunnels.

As part of the partnership, Constant Contact will leverage Chelsea’s platforms to promote small businesses, helping them gain visibility among Chelsea’s international audience. The branding will appear on pre-match training kits during league and domestic competitions, and both organisations plan to collaborate on content campaigns featuring Chelsea’s first-team players.

Aki Mandhar, Chelsea FC Women’s chief executive officer said: “As we continue on the mission of delivering our strategic growth plan for Chelsea Women, it is with great pride we today welcome Constant Contact to our growing portfolio of women’s-only partners.

“Their commitment to inclusivity and community-building mirrors our own long-held

values, we know how important it is to uplift each other and create opportunities for our communities who support us every day.

Erika Robinson, UK General Manager at Constant Contact added: “Just as Chelsea Women’s team continues to break barriers and lead the charge in women’s football, Constant Contact is committed to helping entrepreneurs navigate the highs and lows of business. Through our support of Chelsea FC Women, we are furthering our mission to empower individuals and communities that have traditionally faced barriers to success in business and sport.”

Contact the writer of this story, Harry Ewing, at moc.l1737738597labto1737738597ofdlr1737738597owedi1737738597sni@g1737738597niwe.1737738597yrrah1737738597