January 24 – The Bulgarian Professional Football League (BPFL) has agreed a sponsorship with one of the newest entrants to the Bulgarian online betting market, BET.bg.
The bookmaker will be the official partner of the Bulgarian Super Cup final, which pits the Bulgarian champion Ludogorets against the national cup winner Botev Plovdiv.
\No value was given for the deal but the BPFL said it hoped that the partnership between the two parties will continue in the future.
“The Bulgarian Professional Football League is pleased to announce BET.bg as the official partner of the Bulgarian Super Cup – the prestigious sporting event that pits the country’s champion and the national cup winner against each other in a spectacular derby. The new betting operator BET.bg demonstrates its commitment to developing sports and promoting its values,” said a BPFL statement.
The Super Cup match will be played February 4 at the Hristo Botev Stadium in Plovdiv. The Bulgarian league champions Ludogorets Razgrad, will face Bulgarian Cup winner Botev Plovdiv.
\“The partnership between BET.bg and the Bulgarian Professional Football League aims to promote local football and enrich the experience for fans,” said the BPFL.
Contact the writer of this story, Aleksander Krassimirov, at moc.l1737717194labto1737717194ofdlr1737717194owedi1737717194sni@o1737717194fni1737717194