CAF financially fuelled by Total Energies 4-year renewal

January 29 – The Confederation of African Football (CAF) and Total Energies have renewed their partnership with a four-year deal.

A day after the draw for the 2025 Africa Cup of Nations draw, CAF boss Patrice Motsepe held a signing ceremony in Dar Es Salaam, Tanzania, to mark the renewal. The deal runs until 2028 and covers a series of major CAF competitions, including the two next Africa Cups of Nations, the Women’s Africa Cup of Nations and the African Champions League. The value of the agreement was not disclosed.

In a statement, Motsepe said: “This partnership contributes to the development and global competitiveness of Football in the 54 African countries whose Football Federations are Members of CAF. CAF has introduced several projects over the past few years to develop African Football amongst its youth and the African Schools Football Championship, in which approximately 800 000 boys and girls have participated, has been enormously successful.”

“The values of governance, ethics, transparency and commitment to the development and growth of our communities and countries in Africa are values that TotalEnergies is also committed to and we are honoured to continue working with TotalEnergies and Patrick Pouyanné.”

CAF and Total negotiated for two years before the renewal was agreed to. The energy giant had been keen to tie its name to African football for eight years.

Motsepe disclosed that other companies had offered more money, but that CAF valued their relationship with Total.  “It’s not just the money, it’s what TotalEnergies represents. Total Energies is an important company in Africa,” he said.

Chairman and CEO of TotalEnergies Patrick Pouyanné added: TotalEnergies is proud to support the rise of this popular sport, with its values of diversity, cohesion and unity, across Africa, a continent where the Company is a historic player.”

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