June 25 – FIFA is to introduce a dedicated exhibition to eFootball in its Zurich-based museum under the banner ‘The Virtual Pitch’.
In July, ‘The Virtual Pitch’ will become a feature of the museum’s permanent exhibition. FIFA wants to highlight what it calls a “global cultural phenomenon” and acknowledge that eFootball is increasingly becoming a part of the game’s landscape and industry.
“For some time now, eFootball has been a compelling part of the global football culture, with fans living out their passion for the beautiful game digitally in their hundreds of millions,” said managing director of the FIFA World Football Museum Marco Fazzone.
“The fascinating – and growing – interplay between the physical and virtual worlds of football is what we want to present and examine with this new exhibition area. We are delighted that visitors to our museum, which embraces football’s history as well as its culture and is a unique meeting place, can enjoy a valuable addition to the permanent exhibition in ‘The Virtual Pitch’.”
The new addition to the FIFA museum will incorporate interactive stations, with gaming pods, animations and a selfie station. FIFA also intends to stage gaming tournaments that will be open to all members of the public.
“We are proud to be putting the spotlight on eFootball in the museum’s permanent exhibition, as it is an integral part of modern football culture,” explained FIFA’s Director of E-Football and Gaming Christian Volk. “This highly creative, modern and interactive exhibition area will be a great experience for a wide section of the public.”
Contact the writer of this story, Samindra Kunti, at moc.l1735100952labto1735100952ofdlr1735100952owedi1735100952sni@o1735100952fni1735100952