November 6 – MLS and JLab Audio have signed a multi-year partnership extension, making JLab both the official audio and microphone partner of the league, as well as the eMLS, the leagues competitive EA Sports FIFA competition.
JLab Audio sells audio product to both the professional broadcast and consumer marketplace, with a focus on headphones and microphones.
The partnership features product integration across MLS studio shows and entertainment systems at MLS events, as well as digital, video and content brand integrations, in-stadium exposure, and involvement at MLS marquee events, including the MLS Cup, as well as throughout the eMLS season.
“Through Major League Soccer’s partnership with JLab, we have merged sports and technology to deliver enhanced experiences and premium products to our fans and players,” said Jen Cramer, MLS SVP of Partnership Marketing.
To mark the renewal of this partnership, JLab is offering fans ultimate experience packages and a number of prizes. Additionally, each member of the two 2020 MLS Cup teams will receive JLab’s new custom MLS Cup Studio Pro wireless headphones.
During the partnership, MLS and JLab have collaborated annually on hundreds of MLS-themed playlists curated by players.
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