Women’s Euro 2022 by numbers

July 20 – With 24 games played and the Women’s EURO 2022 now entering the knockout stages, UEFA has released a set of record-breaking numbers marking the scale and impact of the event so far.

“This Women’s EURO is what we were all aiming and hoping for. It is record-breaking from start to finish and raises the bar to a new level never seen before in every aspect, whether it’s on a sporting or organisational level,” said UEFA chief of women’s football, Nadine Kessler.

The numbers so far:

Attendances:

  • Before the tournament kick-off 500,000 tickets had been sold – more than double the record set at Women’s EURO 2017 in the Netherlands, where over 240,000 fans attended.
  • The opening game between England and Austria (1-0) was watched by a record crowd of 68,871 at Manchester United’s Old Trafford stadium, beating the previous best for a match at a Women’s EURO set at the final in 2013 in Solna (41,301). The new record is likely to be broken again for the Wembley final on 31 July.
  • The total group stage attendance for this year’s tournament was 369,314; an average of over 15,300 across the 24 matches.
  • The 16th match (out of 31) of the tournament (France v Belgium 2-1) brought the tournament attendance to over 248,000, and therefore surpassing the total attendance record set at Women’s Euro 2017 in the Netherlands (240,055).
  • The record set for a group game not involving the hosts was broken three times. First at Spain versus Finland (16,819), then at Netherlands against Sweden (21,342) and again when 22,596 watched the Netherlands beat Switzerland 4-1 in Sheffield.

Host Cities and Fan Walks

  • So far over 90,000 attended fan parties before games.
  • More than 10,000 supporters have taken part in organised Fan Walks to the grounds at selected games.
  • Over 100,000 clap banners have been given away.
  • For the opening game in Sheffield (Netherlands v Sweden on 9 July) local authorities reported a 22% increase in footfall in the city, compared to the same day a week before.

Official web and app

  • Almost 5.25 million visits and 20 million page views to the tournament website and mobile app – more than double the number at the same stage of the 2017 edition.
  • Unsurprisingly the UK has driven large portion of that traffic – about 30%

Social success

  • UEFA’s social media channels gained over four times as many followers, since the tournament started, in comparison with the same period at the previous edition in 2017.
  • 10-time increase  in the number of video views and engagements compared to UEFA Women’s EURO 2017.  

On the pitch

  • England’s 14 goals scored in their three matches is an all-time record for a single group stage at a Women’s EURO
  • Following her goal for Northern Ireland against Norway, Julie Nelson has become the oldest goalscorer at a final tournament of a Women’s EURO at 37 years and 33 days
  • England’s Beth Mead was the first player to score five goals in a group stage and together with Germany’s Alexandra Popp she is the first player to score in all three group matches

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