April 3 – UEFA has appointed Beyond Hospitality to create, market, and sell official travel and hospitality packages for the next three UEFA Champions League finals, starting with the 2025 showcase in Munich. The agreement also covers the 2026 event in Budapest, with the 2027 host venue yet to be confirmed.
This move strengthens Beyond Hospitality’s position as a key player in football’s premium event sector. In December, FIFA also selected Beyond Hospitality as the official provider for the 2025 Club World Cup in the US, following an extensive selection process. The company will offer multiple hospitality tiers and bundled packages for the tournament, which will run from June 15 to July 13 across 12 venues.
For the Champions League final, Beyond Hospitality say they will deliver a curated experience that includes luxury accommodation, transport, city tours, and exclusive in-stadium hospitality. Packages will range from shared lounges and in-stadium restaurants to private skyboxes, catering to both corporate clients and high-end fans.
Jaime Byrom, executive chairman of Beyond Hospitality, said: “Beyond is delighted to be working with UEFA on this iconic event as we look to grow our portfolio and offer an increasing number of prestigious events to our customers. These curated travel and accommodation packages will truly rise to the occasion for this incredible fixture. We will offer our clients wonderful places to stay, things to see, and seamless travel – with a focus on showcasing the vibrant host cities as the backdrop to some unforgettable football.”
With UEFA and FIFA now entrusting Beyond Hospitality with two of their flagship tournaments, the company is cementing itself as a major force in football’s high-end hospitality market.
Sales for the 2025 UEFA Champions League final in Munich are now open. Interested parties can register at UCLF.beyond-hospitality.com or contact moc.y1743798782tilat1743798782ipsoh1743798782-dnoy1743798782eb@se1743798782iriuq1743798782ne-FL1743798782CU1743798782 for more details.
Contact the writer of this story, Harry Ewing, at moc.l1743798782labto1743798782ofdlr1743798782owedi1743798782sni@g1743798782niwe.1743798782yrrah1743798782