June 5 – Premier League club West Ham, situated in east London and close to the City of London financial centre, has signed a three year sponsorship with on-line ‘social’ trading site eToro.
eToro is an online platform designed to support punters making their first steps in investing. The platform boasts more than 4 million users trading and investing and, according to company information, “tapping into the wisdom of the crowd and encouraging people to connect with one another to discuss, trade, invest, learn and share knowledge across the network.”
The agreement with West Ham will see eToro become the club’s first official social trading partner from the start of the 2015/16 season.
The online trading platform eToro has recently secured significant funding from three major banks, including Commerzbank. The West Ham sponsorship has been agreed in advance of a new trading platform soon to be released.
The new platform supports those making their first steps into investing but also gives more experienced traders and investors the opportunity to manage their funds and get copied by other traders.
Yoni Assia, CEO and co-founder of eToro, said: “We are delighted to be partnering West Ham United at this exciting time for both us and the club. This deal reflects a number of positive growth areas for our business as well as the ambitions of the eToro brand in the UK and across the world. We really see this as a leap into the premier league for eToro!”
Felicity Croft, commercial director of West Ham United, added: “Many of the biggest Clubs in England have agreed partnerships with social trading companies in recent months, and for West Ham to attract such a large and globally-successful player in this sector is a sign of our growing global reach and ambition. It is clear that leading brands can see the exciting future that lies in store for West Ham United and are buying in to our potential.”
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