June 23 – English Premier League club Tottenham Hotspur has launched a new club app – Spurs Go – which will provide on demand video as well as the club’s Match Centre and social hub.
The app is free to download and available on iOS and Android.
Using iBeacon technology the app allows those in the White Hart Lane stadium to access content and latest offers on match day. The social media hub allows fans to follow the Club’s official social channels all in one place.
The Match Centre tracks game action as well as providing a more general news service with up-to-date reports on the latest news, opinions and interviews.
The app is targeted at Spurs’ estimated 400 million global fanbase and is fully optimised for smartphones and tablets.
Recently Spurs have increased their digital initiatives with the launch of the MySpurs digital membership, a new YouTube channel and the multi-language localisation of the club’s social media channels.
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