May 27 – Unlike FIFA’s surprise announcement of its never-before-heard-of new general secretary recruited single-handedly by new president Gianni Infantino, CONCACAF’s new general secretary announced yesterday comes out a more rigorous recruitment process led by an executive search firm.
Philippe Moggio will join the regional confederation June 1 from National Basketball Association (NBA) where he was Senior Vice President and Managing Director of Latin America and the Caribbean.
He will take over from acting general secretary Ted Howard and will be based in the Miami headquarters. Howard will remain in the New York office.
Moggio, a former professional tennis player, brings with him a commercial background most recently growing media distribution, marketing partnerships, events, and licensed merchandise for the NBA. CONCACAF has already appointed Soccer United Marketing (SUM) to sell its sponsorships going forward. Moggio will arrive very much in the role of a chief executive officer to oversee those sales and grow new areas of business and activity.
New CONCACAF president Victor Montagliani, who has taken on the presidency as a full time role but will not be based in Miami, said: “As the Confederation continues reforming its corporate governance structure, the key appointment of Philippe Moggio as General Secretary, adds yet another layer of stability to our business operations…Philippe is an outstanding leader who brings a broad vision, passion, creativity, and strong sports marketing experience that will enable the Confederation to continue developing football throughout the region.”
CONCACAF brought in Korn Ferry last March to manage the search for a suitable candidate – with 75 people being identified as being potentially suitable for the post. Final candidates were interviewed in person by the full CONCACAF Council.
In contrast the newly ‘reformed’ global governing body of the game, FIFA, did not conduct a single formal interview before its Council approved the appointment of its new general secretary unquestioningly.
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