David Owen: Twitter and the fine art of football electioneering
It being general election week here in the United Kingdom, I thought it would be a good time to take a look at the FIFA Presidential election – via the medium of the four candidates’ Twitter feeds. Not because I judge this likely to offer great insights into the identity of the eventual winner: the football officials in whose hands the outcome lies are assuredly far too high-minded to be swayed by anything as trivial as social media.