March 21 – Ex-Manchester United defender Patrice Evra has denied he is homophobic after Paris Saint-Germain condemned what they say were insulting remarks aimed at the club by the former France captain.
March 20 – Women’s football is on a commercial roll. With nine nations confirmed as formally expressing interest to host the 2023 Women’s World Cup yesterday, the France 2019 Local and Organising Committee and FIFA have announced the sixth National Supporter sponsor for the World Cup to be played June 7 to July 7.
March 19 – With the end to the prohibition of online sports betting in the US, sports now starting to see the licensing of digital gaming operators, sports bodies have been quick to seize the marketing and sponsorship opportunities.
March 19 – The Brazilian Football Confederation (CBF) has teamed up with social media platform Twitter in a broadcast deal for the Brazilian women’s top flight, the 2019 Campeonato Brasileiro de Futebol Feminino.
March 19 – UEFA, which last week issued a tender splitting its beer sponsor package into 12 pieces for the EURO 2020 championships, has these week awarded an exclusive sales agency contract to IMG to be its official hospitality sales agent for England, Scotland, Wales, Northern Ireland and Republic of Ireland.
March 15 – UEFA has launched a multi-opportunity tender to be the ‘Beer Partner’ of the 2020 Euros which will be played in 12 host cities across Europe.
March 15 – Budweiser has expanded its English football sponsorships becoming an Official Partner and the Official Beer of the England Women’s Football Team, a moniker it already holds for the men’s team.
By Paul Nicholson
March 13 – The streaming of the Asian Champions League match involving Saudi Arabia’s Al Ahli Saudi away to Uzbekistan’s Pakhator was watched by close to 1 million people in Saudi Arabia on the AFC’s YouTube and Facebook Live channels.
March 13 – Nike has signed a five-year exclusive deal with UEFA Women’s Football to supply their ball to all UEFA women’s competitions and become an official partner of the Together #WePlayStrong campaign.
By Paul Nicholson
March 12 – Football fans in Saudi Arabia will be able to watch tonight’s Champions League match involving Al Ahli Saudi FC away to Uzbekistan’s Pakhator FC legally and without having to resort to beoutQ’s piracy of BeIN Sport’s broadcast.
March 8 – Lucozade Sport has signed its first sponsorship in women’s football as the official sports drinks and hydration partner of the England Women’s team ahead of the France 2019 World Cup.
March 6 – Just as England were celebrating their tournament win in the SheBelieves Cup in the US, one England’s top women’s teams was welcoming a new sponsor partner with Gatorade becoming the Official Sports Nutrition Partner of Manchester City Women.
March 6 – Sports streaming specialist mycujoo has expanded its South American footprint with the signing of its 10th Brazilian state federation that will see up to 300 matches streamed over the next two years
March 5 – Manchester United are freezing their season ticket prices for the 2019/20 season, as well as individual match day tickets.
March 5 – ESPN has replaced Fox Sports as the Major League Soccer Spanish-language rights holder in Latin America and the Caribbean as part of a four-year deal until 2022.