November 20 – The deadline set by the English Football League (EFL) for its dissident Championship clubs to come up with an alternative TV deal beating the £595 million offer from Sky Sports passed yesterday.
November 20 – French champions Paris Saint-Germain have agreed a new two-season regional partnership with Asian online betting operator LoveBet.
November 20 – Online security specialist NordVPN has become Premier League Liverpool’s Official Cyber Security Partner.
November 20 – The Scottish Professional Football League has officially confirmed a series of broadcast deals following an auction process which sees Sky Sports become the lead broadcaster of the SPL from 2020 and Premier Sports the Betfred Cup.
November 16 – If the betting markets are a reflection of interest in a sports event then the Nations League that entered its final rounds this week is a success, with a significant increase in the total amount wagered on matches compared to comparable volumes on friendlies that would have been played previously.
November 15 – Scottish football has secured a second key TV rights deal following on from news last week that the SPFL was closing in on a £100 million three-year deal with Sky.
By Paul Nicholson
November 12 – A row has broken out over English Football League TV rights with 15 tier two Championship clubs claiming the rights should be worth more, claiming a bigger share of the TV deal and threatening to breakaway from the EFL unless they receive the money.
November 13 – Italy’s Serie A, battling against a betting sponsorship and advertising ban in-country, has secured online gambler 1xBet as the league’s International Presenting Partner from 2018 to 2021, covering Europe, Africa, the Middle East, North Africa and the Americas.
November 12 – Qatari-owned Paris Saint-Germain and UAE-owned Emirates Airline will part ways at the end of their sponsorship contract next year.
November 12 – UEFA has secured more than €200 million after signing a deal with Chinese online payments platform Alipay to become a major sponsor of its national team competitions.
November 7 – Netflix might finally have understood what it means to be a football fan. Rather than another sycophantic love-in with one of the world’s big money club, the producer-come-streaming service has invested in the far grittier story of Sunderland’s disastrous fall from grace into the third tier of English football.
November 7 – Premier League Liverpool has extended its youth coaching partnership in the southwest Chinese city of Kunming with Kunming Municipal Bureau of Education.
November 7 – Barcelona have entered into a three-year regional sponsorship deal with Chinese pharmaceutical brand Yunnan Baiyao with a focus being the opening of three Barça Academys.
November 6 – Reports from Spain indicate Real Madrid are on the verge of signing a €1.1 billion sponsorship renewal with Adidas.
November 5 – Bayern Munich has taken a deeper step into the Spanish-speaking Latin American market with the launch of a Spanish language online shop.