January 28 – UEFA is building its Champions League brand value in the Middle East with the opening of a number of UEFA Champions League Experience concept stores. The first store is scheduled to open in May in the United Arab Emirates in Yas Mall on Yas Island, Abu Dhabi.
January 23 – FIFA second-tier sponsors Castrol, Continental and Johnson & Johnson have declined to renew sponsorship contracts for the 2018 World Cup, each was on a one World Cup cycle deal.
By Alexander Krassimirov
January 19 – The Bulgarian Football Union (BFU) and Football Pro Media have reached an agreement on a new contract for the television rights for Bulgaria’s top division – A group. The contract, which will start at the beginning of 2016 and runs through to the end of 2020, will see the BFU receive a total of BGN 30 million (€15 million).
By Alexander Krassimirov
January 15 – Bulgaria’s CSKA Sofia have opted to sign a kit deal with Italian firm Lotto instead of switching to US giant Nike. The new three-year contract with the Italian supplier starts next season and replacing another Italian company, Legea.