Spurs push deeper into Asia with AIA shirt sponsorship
By Andrew Warshaw
February 13 – Tottenham Hotspur are the latest top-flight English club to launch a major push into the Asian market by announcing a five-year multi-million pound shirt sponsorship deal with Hong Kong-based insurance giants AIA. The deal drives the club deeper into the Asian markets having recently launched a Chinese language add-on to its website as well as securing new TV deals in the region.