Russia dismisses Western politicians and advances its 2018 preparations

Vitaly Mutko

By Paul Nicholson
July 29 – With Russia and its 2018 World Cup hosting having become a focus of political comment in the West, in the East the Russians have remained focused on their task of delivering 2018. In recent days new stadia have been started and the debate over whether the number of host cities has intensified with sports minister Vitaly Mutko (pictured) currently on the road visiting the cities under threat.

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30% think Nike was an Official World Cup sponsor

World Cup sponsors

July 25 – A newly published survey of UK, US and Brazilian consumers finds that Coca-Cola, McDonald’s, Visa and Adidas were the most recognised sponsors of the World Cup in Brazil, achieving recognition among 50%, 39%, 41% and 36% respectively, amongst UK, US and Brazilian consumers.

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Blatter upbeat on Brazil delivery but says more to be done on anti-racism

Sepp-Blatter-001

By Andrew Warshaw
July 15- FIFA President Sepp Blatter delivered a generally positive report on the World Cup in Brazil – but admits his organization came up short when it came to dealing with discrimination.

Despite all the fears about lack of organization and street protests, the tournament was widely considered one of the best off the field – and perhaps THE best on it.

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FIFA backs Byrom, while Match sticks by Whelan

world cup tickets

By Andrew Warshaw
July 14 – FIFA have made their first public comment on the ongoing World Cup ticketing scandal saying they fully support their long-term partner Byrom and its wholly owned subsidiary Match Services AG against the allegations concerning Match’s British accommodation chief Ray Whelan who is at the centre of an investigation by Brazilian authorities.

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