Have Brazil sold their football soul to Pitch and personal greed?

Brasil shirt

By Samindra Kunti
May 19 – In the vicinity of the iconic Arc de Triomphe in Paris’s affluent eighth district, football fans milled about the entrance of the ritzy Hotel du Collectioneur under a slight drizzle late in March. They were looking to get a glimpse of Brazil’s football stars. Chelsea’s Oscar briefly sauntered through the plush lobby, a little casual in his flip-flops. Heads turned and outside pandemonium ensued.

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Real Madrid to unveil new app in football’s global technology wars

real madrid fans

By David Owen
May 18 – Top football clubs face a common problem: as their global brands become more powerful, their fan-bases become more remote and harder to engage with – and to monetise. Digital technology seems an obvious route to addressing this issue, and this week Real Madrid, which has been notably quick off the mark in the use of social media, will launch its latest initative for connecting with supporters worldwide.

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Kenya: MP&Silva drop FKF Premier League cash funding

Kenyan fan

By Mark Baber
May 15 –  MP&Silva will reportedly not be stumping up more cash for the Kenyan Football Federation’s (FKF) attempt to set up a new Premier League in its own name, in a week in which the Kenya Premier League (KPL) moved to lay down the basic rules for player participation in the Kenyan national team games.

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