7UP fizzes in for Gold Cup sponsorship

Gold cup

By Mark Baber
21 March – CONCACAF has agreed a new deal with soft drinks manufacturer Dr Pepper Snapple Group (DPS) for  7UP to be the Official Soft Drink of the 2013 CONCACAF Gold Cup. The sponsorship will almost certainly add fuel to the debate over soccer’s role in public health.

Read more …

In the heat of Doha’s sun, Brits come out for a Winter World Cup

qatar 2022

By Andrew Warshaw in Doha
March 20 – Any time Qatar stages a high-profile sports conference – and there have been a good number in recent months – the increasingly divisive debate over switching the 2022 World Cup to winter invariably springs to prominence. So it was at the Securing Sport 2013 summit in Doha. Except this time, it wasn’t supposed to happen quite like that.

Read more …