August 8 – Two of the leading figures behind the campaign to expose sexual abuse by Afghan officials have gone back on the offensive accusing FIFA of not doing nearly enough and calling for far more concrete action.
August 8 – The sponsorship roster of brands getting into women’s football has been added to by feminine hygiene brand Lil-Lets who have signed a one-season deal with Everton Ladies.
August 6 – FIFA president Gianni Infantino has said the world governing body will look to exceed its promise to double the prize money for the 2023 Women’s World Cup to $60 million. However, he issued the caveat that the tournament needed to be marketed.
August 5 – For the first time ever, a female referee will take charge of a senior men’s European showpiece fixture after France’s Stephanie Frappart was appointed by UEFA to handle the Super Cup final between Liverpool and Chelsea in Istanbul on August 14.
August 2 – Brazil are the second nation to reconfirm they will be a candidate to host the expanded 2023 Women’s World Cup, following Australia’s announcement yesterday. The Brazilian Football Confederation (CBF) had expressed an interest in staging the 24-team tournament, and have indicated the new 32-team format would not be a hurdle for them.
August 1 – The women’s World Cup finals will expand to 32 teams in 2023, putting it on a par with the men, though prize money will still doubtless remain an issue.
July 31 – Jill Ellis is to step down as head coach of the US women’s football team after leading the country to back-to-back World Cup titles.
July 30 – FIFA wants to fast-track an expansion of the next Women’s World Cup to 32 teams and has reportedly asked council members to approve adding eight more teams within days and without a formal meeting.
July 26 – Experienced Swedish coach Pia Sundhage will replace Vadao as the head coach of the Brazilian national women’s team, the Brazilian Football Confederation (CBF) announced.
July 19 – Liverpool’s women’s team, currently on tour with the men in the US, has announced tour sponsor Joie as their principal partner as well Standard Chartered as their main shirt sponsor.
July 15 – Procter and Gamble brand Secret Deodorant is giving each member of the US World Cup winning squad $23,000 and its backing in their equal pay dispute with the US Soccer Federation.
July 15 – FIFA has announced that it will hold a special conference for technical directors and women’s national team coaches in Milan on September 22 to analyse the women’s World Cup just completed.
July 15 – Cedella Marley, the driving force behind the funding of the Jamaican Reggae Girlz and their journey to the France 2019 World Cup, has said she is prepared to continue with the financing of the girls for the PanAm Games.
By Andrew Warshaw
July 11 – Now that they have captured the hearts of their nation – and millions more fans worldwide – by retaining their World Cup trophy, the US women’s squad are turning their attention back to their potentially far more arduous legal fight for equal pay.
July 10 –The total potential sponsorship value of women’s football globally is currently undervalued by a massive $1.2 billion globally, according brand valuation consultancy Brand Finance.