Sepp Blatter: I am committed to weeding out corruption but our critics must act in a proper manner too
We live in a world where perception has become the new reality.
Largely depending on our own ability to project what we know to be fact, we are perceived as good (corporate) citizens or an amalgam of “bad men”. The negative perception is a direct result of our inability to get our message across. It is of course also the result of improper conduct by a few who tarnish the image of many.