August 20 – Serie A’s Juventus have partnered with hydration beverage company Prime, co-founded by YouTube stars Logan Paul and KSI, which will see it become the club’s official sports drink.
August 20 – Premier League holders Manchester City have agreed a new regional partnership with Yili which will see the Chinese dairy products producer become the club’s official dairy partner on a multi-year deal.
August 19 – China has jailed yet another leading official for bribery as the crackdown into football corruption shows no sign of abating.
August 19 – When the Champions League proper begins next month, it will look nothing like the previous format after undergoing perhaps the most significant revamp in the competition’s history.
August 19 – Ukrainian club Kryvbas has appealed to UEFA to replace a Turkish referee delegated for their Conference League playoff against Real Betis this Thursday.
August 19 – With the new season underway in the wake of the summer’s international action, the movings of the transfer market continue to build pace with the end of the window in sight.
August 19 – Chelsea have announced events marketing platform Fever as a Principal Partner, which will see the brand feature on the sleeve of both men’s and women’s teams for the coming season.
August 19 – More detail of the Concacaf deal with Saudi Arabia’s Public Investment Fund (PIF) is emerging with new Saudi airline Riyadh Air, which will begin operations in 2025, taking over from Qatar Airways as the confederation’s official airline partner.
August 19 – After a 2-0 defeat with a reserve team against Bahia, Gremio manager Renato Portaluppi added his voice to those of discontent, slamming the Confederation of Brazilian Football (CBF) over the match calendar.
August 19 – USA have returned to the top of the world women’s rankings thanks to their Olympic gold medal triumph over Brazil in Paris earlier this month.
August 19 – Linebet has become a regional betting partner of AS Monaco, covering Sub-Saharan Africa and the Mena region, the club confirmed.
August 19 – While focus was on the inaugural draw for the AFC’s rebranded and reformatted Champions League Elite competition, the AFC has also drawn the groups for the expanded Champions League Two.
August 19 – Premier League holders Manchester City have unveiled the ‘Virtual Etihad Stadium’ project, delivered in collaboration with Sony and utilising Sony’s new FavoriteSpace service, the first sports brand to do so.
August 19 – Nottingham Forest have announced cryptocurrency brand Floki as the official cryptocurrency partner of the club.
August 19 – The Albanian Football Federation (FSHF) has signed a three-year TV deal with Albanian Radio Television (RTSH) for exclusive rights to the Albanian First Division (Kategoria Superiore), Second Division, Albanian Cup and Super Cup matches.