Adidas return to Liverpool to replace Nike as club’s kit partner
March 10 – Premier League Liverpool have secured a major commercial boost by reuniting with Adidas in a kit deal reportedly worth at least £60 million per year.
Tag: kit supplier
Adidas earn their Liverpool stripes with £60m+ a year deal
October 24 – Liverpool FC has unveiled German sportswear company Adidas as the club’s new kit supplier in a deal expected to bring in the region of £60 million a year.
Uruguay opts for Nike for Copa America in initial one-tournament deal
April 15 – The Uruguayan Football Association (AUF) has announced Nike as the kit supplier for Uruguay’s senior team at the upcoming Conmebol Copa América in the United States that kicks off June 20.
Three stripes are out after 70-year run as Nike swoosh in for DFB deal
March 22 – The German FA (DFB) will drop Adidas for Nike as a kit supplier, bringing to an end a seven-decades-long partnership with the Bavaria-based sportswear giant.
RB Leipzig end decade of Nike in favour of Puma
February 28 – German club RB Leipzig will team up with Puma as a kit supplier, bringing to an end a decade-long relationship with American sportswear giant Nike.
North Macedonia renew kit deal wth Jako for another year
January 19 – The Football Federation of North Macedonia has renewed its kit with German sportswear supplier Jako for another year.
Adidas agree £900m+, 10-year renewal with Man Utd
August 1 – Manchester United have announced a 10-year extension to its partnership with Adidas worth almost £1 billion.
Puma laces long term AC Milan deal, adding naming rights to youth training complex
June 29 – Serie A champions AC Milan have agreed a long term extension with kit supplier Puma in what is being described as one of the biggest partnerships the club has ever signed.
Eagles land back with Macron for new Premier League season
June 22 – Italian teamwear specialist Macron is returning to Premier League Crystal Palace from the start of next season as the club’s kit partner.
Castore open in Spain with 4-year Sevilla kit deal
May 25 – British leisurewear brand Castore has broken in the Spanish market with its first kit supply deal in LaLiga with Sevilla. Castore will replace Nike.
PSG tick the Nike box with kit deal and Brand Jordan extension to 2032
July 1 – PSG have confirmed the extension of their kit deal with Nike in a new agreement that now covers their women’s team and will take them through to 2032.
Nottingham Forest record club sponsorship with Macron
March 2 – English Championship club Nottingham Forest, anxious and ambitious for a return to the Premier League, have announced the “biggest sponsorship agreement in the club’s history” with Italy-based sportswear company Macron.